Mukesh
Ambani is known for his vision and will to achieve it at any cost. He started
his dream project to connect the unconnected Indian with digital medium brought
nothing but storm in Telecom Mobile Operator segment.
The
unprecedented user adoption in the first month of service offered Reliance Jio
much needed confidence about their product proposition. Due to lack of
foresight by Reliance Jio team which landed those in difficult situation when
it comes to have sufficient point of interconnect.
The
loggerhead between Indian Telecom operator's and Reliance Jio is moving towards
bad to worst. Even after interference by TRAI, it seems that both the side is not in a
mood of budging down and want the regulations to be on their side.
Mr.
Mukesh Ambani, Chairman of Reliance Jio recently termed Reliance Jio as fresh
student and called the process as ragging.
In
my point of view, it shows his sheer frustration but at the same time he should
recognized that he came into the segment and broke the backbone of revenue
stream of many established players in the name of digital connect.
The
call drop situation improved with many incumbent Mobile Operators and it may
some time before call drop issue will be resolved. In my point of view, the
tactical move by Mr. Mukesh Ambani is to tilt the payout model from calling
party pays to bill n keep. In Bill n Keep, Reliance jio is going to gain
whereas Telecom mobile operators are bound to lose.
The
growing confidence of Reliance may get dented post they launch their commercial
services and Mr. Mukesh Ambani should ask his team to fix it up.
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